Planograms and Realograms

Algorax assists in creating and programming planograms for stores of all sizes.

Planogram

A planogram is a visual representation of the arrangement and layout of products in a store. The main objective of a planogram is to plan how products should be positioned effectively on shelves. Creating a planogram involves numerous considerations, including consumer behavior, consumer preferences, commercial aspects, as well as ergonomic and operational factors intended to maximize product visibility and boost sales.

We accompany stores and retail chains from initial planogram creation to achieving optimization tailored to the company’s strategy.

Realogram

A realogram is a graphical or visual representation of the actual shelving arrangement in a store, illustrating products, shelves, and their real-world positions. Essentially, the realogram describes the reality in the store regarding merchandise layout and locations and serves as a tool to analyze discrepancies between planned layouts (planograms) and actual shelf arrangements. These discrepancies arise from management issues, supply problems, physical location constraints, and more.

We specialize in identifying these issues and providing quick and easy-to-implement solutions, enabling the execution of the company’s strategy and maximizing profitability from each shelf.

Skip to content